The Statler · Downtown Dallas · April 24, 2026

THE CREATIVE
EXPERIENCE

Michael Jackson Premiere

One Night Only — April 24, 2026. The complete 30-day marketing campaign strategy to sell out The Statler and secure top-tier sponsors for this exclusive premiere.

APR 24
Event Date
$30
General Admission
$75
VIP Access
30
Campaign Days
30
days
08
hours
52
minutes
31
seconds
Until April 24
THE CREATIVE EXPERIENCE MICHAEL JACKSON PREMIERE THE STATLER · DOWNTOWN DALLAS 3-DAY CELEBRATION MUSIC · ART · CULTURE · LUXURY ARTIST TADEO · JA SUITES · EXOREGEN-ZERO TICKETS FROM $30 VIP FROM $75 THE CREATIVE EXPERIENCE MICHAEL JACKSON PREMIERE THE STATLER · DOWNTOWN DALLAS 3-DAY CELEBRATION MUSIC · ART · CULTURE · LUXURY ARTIST TADEO · JA SUITES · EXOREGEN-ZERO TICKETS FROM $30 VIP FROM $75
Campaign Progress30-DAY SPRINT
Day 1Day 7Day 14Day 21Day 30
Campaign Overview

30-DAY
MARKETING
SPRINT

This comprehensive 30-day campaign is designed to drive ticket sales and secure luxury sponsorships for The Creative Experience. The strategy leverages the cultural momentum of the upcoming MICHAEL biopic and targets a sophisticated audience across the Dallas-Fort Worth area.

Primary Objective
Sell Out The Statler
Total Budget
$10,000
Platforms
5 Channels
Revenue Target
$125K–$185K
Artist TADEO — MJ-inspired artwork
Art Exhibition
Artist TADEO — Live Auction
Strategic Phases

THE 4-PHASE
CAMPAIGN PLAN

01
Days 1–7

The Tease & B2B Outreach

Build exclusivity, announce the April 24 premiere date, and target B2B sponsors.

LinkedInDirect outreach to Dallas luxury brand CMOs for sponsorships.
Instagram/Meta"Save the Date" aesthetic teasers — luxury, art, MJ legacy mood.
EmailSoft launch to existing JA Suites and EXOREGEN-ZERO lists.
Revenue Target:$40,000–$80,000— Sponsorship Outreach
02
Days 8–14

The Reveal & Presale

Reveal the TADEO art partnership, MJ Memorabilia, The Statler venue, and open VIP presale for April 24.

Meta AdsRetargeting engaged users from Phase 1 with the full reveal.
SEO/ContentBlog: "The Michael Jackson Premiere at The Statler — April 24, 2026."
InstagramCarousel posts detailing the $75 VIP ticket benefits for April 24.
Revenue Target:$20,000— VIP & Single-Day Presale
03
Days 15–21

Social Proof & Activation Highlights

Spotlight the JA Suites Luxury Salon and EXOREGEN-ZERO Med Spa activations.

InfluencersDallas lifestyle creators post about the Med Spa and Salon experiences.
Google Ads"Dallas events," "Michael Jackson premiere Dallas," "art auction DFW."
Meta AdsVideo ads showing The Statler scale and vibrant TADEO art.
Revenue Target:$30,000–$50,000— Brand Activations & Mid-Tier Sponsors
04
Days 22–30

Urgency & Daily Lineup Push

Scarcity, FOMO, and final push for April 24 tickets. One night only — no second chances.

All Platforms"Weekend Passes Selling Fast," "Secure Your Spot" messaging.
EmailFinal countdown emails: April 24 is ONE night only — 7PM–10PM at The Statler.
InstagramSpotlight the MJ Memorabilia up for live bidding (white glove, fedora).
Revenue Target:$35,000— Public Launch & Auction Tease
Content Calendar

30-DAY POST
SCHEDULE

Click any card to reveal the visual brief for that post.

Instagram/FBLinkedInEmailAll PlatformsGoogle AdsInstagram
DAY 1
Instagram/FBReel
Teaser

"One Night Only — April 24, 2026. Music, Art & Luxury."

▼ Show visual brief
DAY 2
LinkedInText + Image
B2B

Announcing sponsorship opportunities for Dallas's most exclusive one-night cultural event — April 24, 2026.

▼ Show visual brief
DAY 5
Instagram/FBCarousel
Art Focus

Introducing Artist TADEO and the live art auction.

▼ Show visual brief
DAY 8
All PlatformsVideo
The Reveal

April 24 at The Statler — Official announcement. VIP Presale open ($75).

▼ Show visual brief
DAY 10
EmailNewsletter
Exclusive Access

"Your VIP Ticket to April 24 — The Creative Experience."

▼ Show visual brief
DAY 12
InstagramStory Series
Wellness

The EXOREGEN-ZERO Med Spa experience.

▼ Show visual brief
DAY 15
LinkedInArticle
Thought Leadership

Why one-night experiential premieres are the future of luxury marketing.

▼ Show visual brief
DAY 18
Instagram/FBImage
Memorabilia

"Own a piece of history."

▼ Show visual brief
DAY 20
Google AdsSearch
Always On

"Dallas weekend events", "MJ Premiere".

▼ Show visual brief
DAY 22
Instagram/FBReel
The Venue

A walkthrough of The Statler event spaces.

▼ Show visual brief
DAY 25
All PlatformsStatic Image
Scarcity

"VIP Passes Almost Gone."

▼ Show visual brief
DAY 28
EmailNewsletter
The Lineup

April 24 Full Schedule: 7PM–10PM at The Statler. Here's everything happening.

▼ Show visual brief
DAY 30
All PlatformsVideo
Event Eve

"Tomorrow — April 24. One night. One stage. One legacy."

▼ Show visual brief
Budget Allocation

$10,000
AD SPEND PLAN

Meta Ads
$5,000
50% of budget
Google Search
$2,500
25% of budget
LinkedIn Ads
$1,500
15% of budget
Influencers
$1,000
10% of budget
Financial Projections

30-DAY
REVENUE MAP

Days 1–7Days 8–14Days 15–21Days 22–30$0K$20K$40K$60K$80K
30-Day Min Target
$125,000
30-Day Max Target
$185,000
Total Event Potential
$362,500+
Email Marketing

5-EMAIL
DRIP SEQUENCE

1
Day 1
"You're on the list — The Creative Experience is coming."
Goal: Awareness, save the date
2
Day 8
"VIP Presale is LIVE — 850 seats, no exceptions."
Goal: Ticket sales
3
Day 15
"Meet the artist: TADEO and the auction pieces you need to see."
Goal: Engagement, art interest
4
Day 22
"75% sold out — your seat is waiting."
Goal: Urgency
5
Day 28
"Final 48 hours. The red carpet is yours."
Goal: Last-chance conversion
Search Strategy

SEO TARGET
KEYWORDS

"Michael Jackson premiere Dallas 2026"
TransactionalCritical
"luxury events Dallas 2026"
TransactionalCritical
"art auction Dallas"
TransactionalHigh
"VIP events Dallas"
TransactionalHigh
"Dallas gala events 2026"
InformationalHigh
"TADEO artist Dallas"
InformationalMedium
"exclusive events DFW"
TransactionalHigh
"The Statler Dallas events"
NavigationalMedium
Success Metrics

30-DAY
KPI TARGETS

🌐
10,000+
Website Unique Visitors
🎟️
Sell Out
Ticket Sales Goal
🤝
15+ Leads
Sponsorship Inquiries
📧
35%+
Email Open Rate
📱
2.5%+
Meta Ad CTR
🔍
4%+
Google Ad Conv. Rate
👁️
100,000+
Social Impressions
Digital Collectibles

EXCLUSIVE
NFT DROP

The Creative Experience will feature a limited NFT collection tied directly to the April 24 premiere. Each token is a unique digital artifact — part art, part ownership, part legacy. Holders gain exclusive access to post-event content, future drops, and verified proof of attendance on the blockchain.

Genesis Drop
VIP ticket + signed TADEO print + lifetime event access
0.5 ETH
50 NFTs
Premiere Edition
Digital TADEO artwork + event proof-of-attendance token
0.1 ETH
200 NFTs
Legacy Pass
Exclusive MJ audio clip NFT + event recap video access
0.05 ETH
500 NFTs
750 TOTAL NFTs
Limited. Verifiable. Permanent.
Minted on Ethereum · April 24, 2026
Ethereum
Blockchain
ERC-721
Standard
10%
Royalties
NFT Revenue Projection
$85,000+
Based on full Genesis + Premiere + Legacy sell-through at floor prices
Secure Your Spot

REGISTER FOR
THE NFT DROP

Be the first to know when the mint goes live on April 24. Register your wallet and preferred tier below — we’ll notify you the moment minting opens.

ERC-721 compatible wallet required. MetaMask, Coinbase Wallet, or hardware wallet.

Your information is kept private and used only for mint notifications. We will never sell your data.

Live Bidding · April 24

THE LIVE
AUCTION

A white-glove live auction takes place on the night of April 24 at The Statler. Bidders compete for one-of-a-kind MJ memorabilia, original TADEO canvases, and exclusive NFT bundles — all in a single electrifying evening.

🥊
Lot 001Memorabilia
MJ White Glove (Authenticated)
Estimate
$8,000 – $15,000
🎩
Lot 002Memorabilia
MJ Fedora — Stage Worn Replica
Estimate
$5,000 – $10,000
🎨
Lot 003Fine Art
TADEO Original Canvas — "Thriller" Series
Estimate
$12,000 – $25,000
🖼️
Lot 004Fine Art
TADEO Triptych — "The King" Collection
Estimate
$18,000 – $40,000
Lot 005Digital Asset
Genesis NFT Bundle (5 tokens)
Estimate
$10,000 – $20,000
Lot 006Experience
VIP Experience Package — Future Events
Estimate
$3,000 – $7,500
Total Auction Estimate
$56,000 – $117,500
Auction Format
Live · White Glove · April 24, 7PM
Venue
The Statler · Downtown Dallas
Live Immersive Technology · April 24, 2026

AUGMENTED &
VIRTUAL REALITY
EXPERIENCE

Step inside the legacy. The Creative Experience features a cutting-edge AR/VR activation zone at The Statler — four fully immersive Michael Jackson-inspired environments rendered in real-time spatial computing, 360° Dolby audio, and photorealistic holographic projection.

4
Activations
20
VR Headsets
360°
Dolby Spatial Audio
iOS + Android
AR App
Preview the Experience

WHAT TO EXPECT

Sample preview of holographic AR/VR concert technology powering The Creative Experience

The Four Activations

INSIDE THE IMMERSIVE ZONE

Holographic MJ Performance
HEADLINER
01 · Live Activation

Holographic MJ Performance

A photorealistic holographic recreation of an iconic Michael Jackson performance — Thriller, Billie Jean, and Smooth Criminal — rendered in real-time using spatial computing and 4K projection mapping. Guests witness MJ on stage as if he never left.

TADEO Art in Augmented Reality
AR APP
02 · AR Layer

TADEO Art in Augmented Reality

Point your phone at any TADEO canvas to unlock animated layers, hidden messages, and exclusive NFT claim codes. Each painting becomes a living portal — blending physical art with digital ownership in real time.

Virtual Backstage Pass
VIP ONLY
03 · VIP Only

Virtual Backstage Pass

VIP ticket holders access a private VR room simulating an exclusive backstage experience — complete with 360° Dolby spatial audio, a virtual meet-and-greet environment, and a never-before-seen archive of MJ rehearsal footage.

AR Immersive Photo Booth
SHAREABLE
04 · Social Activation

AR Immersive Photo Booth

Step into a 360° AR photo environment — dance alongside MJ's silhouette, choose your era (Thriller, Bad, Dangerous), and share your moment instantly to Instagram, TikTok, and X. The ultimate organic content engine for the night.

20 Units
Headsets
Meta Quest Pro + Apple Vision
iOS + Android
AR App
No download required · Web AR
360° Dolby
Spatial Audio
Atmos surround sound
3 Environments
VR Worlds
Thriller · Neverland · Bad Era
Marketing Impact

The AR/VR zone is a built-in content engine. Every guest who uses it creates shareable social content — driving organic reach across Instagram, TikTok, and X on the night of the event. Estimated 500+ user-generated posts from a single evening.

The Venue · Downtown Dallas

THE STATLER
DALLAS

A landmark of Dallas luxury. Built in 1956 and reimagined as a Curio Collection by Hilton property, The Statler is the most iconic event destination in Downtown Dallas — the perfect stage for The Creative Experience.

1956
Est.
159
Rooms & Suites
40K
Sq Ft Event Space
19th
Floor Rooftop
The Statler Grand Ballroom
Grand Ballroom
The Main Event Space
Capacity 1,000+ · Full AV Production · Custom Lighting
The Statler Gala Event
Live Gala Events
Where Dallas Celebrates
The Statler Performance Stage
Performance Stage
Full Production Ready
The Statler Branded Ballroom
Signature Events
The Statler Experience
Custom branding · Immersive production · White-glove service
The Statler Rooftop Pool
19th Floor Rooftop
Dallas Skyline Views
VIP After-Party · Rooftop Pool · Downtown Dallas Panorama
🏨
The Statler Dallas
Curio Collection by Hilton · Downtown Dallas, TX
🏛️
Historic Landmark
Originally built 1956 · Fully restored 2017
📍
Prime Location
Commerce St, Dallas TX 75201 · Steps from Arts District
Forbes Recognized
One of Dallas’s most celebrated luxury event destinations
Exclusive Access

VIP TABLE &
SUITE INQUIRY

JA SuitesExclusively managed by JA Suites

Reserve your private table or suite for April 24. Our white-glove concierge team will personally confirm your booking within 24 hours.

1. Select Your Package
2. Your Details

Our JA Suites concierge team will respond within 24 hours · April 24, 2026 · The Statler, Downtown Dallas

Official Partners

SPONSORS &
PARTNERS

The Creative Experience is made possible by an exclusive group of Dallas’s most distinguished brands, each bringing their signature of luxury and excellence to April 24.

Title Sponsors
JA Suites
JA SUITES
Luxury Hospitality Partner

Providing the premier VIP lounge experience, exclusive suite packages, and white-glove hospitality for guests of The Creative Experience.

VIP LoungeSuite PackagesConcierge
Artist TADEO
ARTIST TADEO
Official Art Partner

Curating the live art exhibition, auction collection, and AR-enhanced digital works that form the visual heart of The Creative Experience.

Live ExhibitionArt AuctionAR Art
Wellness Partner
EXOREGEN-ZERO
EXOREGEN-ZERO
Med Spa & Wellness Partner

Delivering an on-site luxury wellness activation featuring IV hydration therapy, peptide treatments, and the EXOREGEN-ZERO Med Spa experience for VIP guests.

IV TherapyMed SpaPeptide Treatments
BECOME A SPONSOR

Limited sponsorship tiers available for April 24. Platinum, Gold, and Silver packages include logo placement, VIP tickets, and co-marketing across all 30 days of the campaign.

Inquire About Sponsorship